This year, the policy of using innovation to drive the economy, society, and infrastructure necessary for national development has been clearly discussed and defined to lead the nation into global competition once again. In this drive, NIA is one of the agencies that play a significant role as a policy maker, facilitating an innovation-friendly environment for enhanced work potential, business value creation, and fostering innovation among entrepreneurs, startups, and the public sector. In addition, it has a key goal of accelerating Thailand's progression towards becoming one of the top 30 leading innovation countries in the world by 2030.
 
To elevate the direction of driving innovation in Thailand in line with the global context, NIA has adjusted its new strategy to focus on “Create the Dot - Connect the Dot - Value Creation” through the mechanisms of “Groom, Grant, Growth” and the guidelines of “2 Reduce, 3 Increase”. These involve reducing inequality by focusing on open innovation and welcoming new ideas from startups and SMEs to address societal and economic weak points more effectively. It also aims to diminish barriers to access and utilization of innovation for all stakeholders, amending regulations that may be obstacles to growth, and Increasing access to funding from both the public and private sectors. The initiative further intends to increase the number of innovators and innovation-based entrepreneurs (IBEs), thereby fostering job creation, boosting GDP, and establishing the image of an “innovative nation.” This includes enhancing the capabilities of innovation-based entrepreneurs (IBEs) for market expansion and the establishment of Thai innovation brands capable of competing on the global stage

NIA has also outlined its operational framework until the year 2027 by shifting its role from a “system integrator” to a “focal conductor”. This newly defined role will operate under 7 strategies, including:
 

1. Build and elevate the capabilities of innovation-based entrepreneurs (IBEs) in target industries, in collaboration with supporting networks throughout the supply chain, to develop and expand the results of important projects within 5 industry clusters: Food Tech & Ag Tech, Travel Tech, Med Tech, Climate Tech, and Soft Power.
    
2. Promote open innovation and broaden Thailand's innovation system by emphasizing open funding and connecting with various funding sources. Facilitate industrial-specific funding that aligns with regional needs, enhance the capability for grant applications and in preparing project proposals with innovation networks.
    
3.  Enhance access to and utilization of infrastructure by partnering with universities and regional science parks. Develop innovation zones, innovation cities, and regional innovation corridors, and also establish innovation committees in close collaboration with regional science parks and governors in each province.
    
4. Serve as a central hub for creating an ecosystem promoting the utilization of innovation. This will involve supporting Innovation-Based Entrepreneurs (IBEs) in both financial and other dimensions, with a focus on using innovation to create economic and social impact. NIA will also create networks to promote the use of research outcomes.
    
5. Promote both domestic and international innovation marketing for products and services of Innovation-Based Entrepreneurs (IBEs) in the form of a Business Brotherhood. Encourage large companies to support IBEs' business expansion.
    
6.  Raise awareness and recognizing of the importance of innovation in all sectors through various projects to foster collaboration in driving the Innovation Thailand project.
    
7. Develop the organization into an entity that is ready for change, and which grows sustainably. Emphasize elimination of complicated work processes, supporting job rotation, promoting initiation and creativity, using project-based management, and setting clear and consistent Objectives and Key Results (OKRs) across the organization. NIA will also implement a systematic, transparent, and fair human resource management system. It will emphasize teamwork to achieve the organization's mission, while integrating  Sufficiency Economy Philosophy and ESG into operations.

NIA aims to promote the progress of Thai innovation both in terms of value and brand image, whether it is to push the draft of the Startup Promotion Act successfully or to create a space to support startups based on the French Republic's Station F model. This space will be a hub where startups and investors gather and are equipped with facilities, consulting firms, offices of global technology companies, and promotion programs from both the public and private sectors. NIA will also create networks to promote the use of research outcomes with agencies under the Ministry of Higher Education, Science, Research and Innovation (MHESI). It will also develop policy recommendations and promote legislation to strengthen the Thai innovation system, such as financial and tax policies that support innovative businesses, i.e., IP Tax Redeem, or policies to support targeted industries, and expanding privileges in innovation districts in collaboration with the Board of Investment (BOI). Linking innovation databases and creating platforms for Innovation Thailand are also in the plan to come.